"We Contain Multitudes"
A quote from Walt Whitman. Just like we all have many facets to ourselves, so do users. Focusing on this helps me create flexible, empathetic experiences that adapt to real people and support them through whatever stage of life they might find themselves in.
"El Flojo Trabaja Doble"
"The lazy works twice". Words my father has hammered into me. His words have shaped how I approach design: with care, precision, and an eye for detail. I bother with the small stuff, because that small stuff is what shapes an experience.
Design Should NOT Be Frictionless
We all want to design to make people's lives better, but to have friction in one's life brings opportunity to grow and learn. I strive to design tools that allow people to grow, not to dumb people down.
Honest Feedback Yields the Best Results
It's normal to find ourselves stuck or in a rut. I strive to give constructive and actionable feedback, always expecting the same in return. To me, successful process includes surprises, pivots, and unexpected wins amidst the hard work.
